Create a privacy policy for a website

Table of contents:

Create a privacy policy for a website
Create a privacy policy for a website

A website's privacy policy tells visitors to your website exactly what information you collect from them and what you do with it. They are also required by law in most countries and states in the United States. It is easy to create a privacy policy for a website. Be sure to include the basic information that explains how and why you collect and use people's data. Include text telling people how to keep their information secure so they feel comfortable giving you their personal and financial information. You should also empower people if they feel their privacy has been violated. You can use an online generator or blank template to create a privacy policy for a website, or hire a lawyer to write one that fits your needs


Method 1 of 3: Add basic information

Create a Website Privacy Policy Step 1

Step 1. Indicate that the information you collect is provided voluntarily

Your website should only collect information that people voluntarily give to you, so your privacy policy should clearly state this to people who visit your site. That way, people know that your website doesn't violate their privacy, and they will trust your business more.

  • The information you collect may include the person's name, age, address, interests or other information that they provide to you through your website.
  • For example, in your privacy policy you could say something like, "We collect and use the information you voluntarily provide to us. "
Create a Website Privacy Policy Step 2

Step 2. Tell people what information you collect and why

Whether tailoring customized offers based on their information and searches, or marketing new products for them, add text that tells your visitors why you're collecting information from them. They won't feel like their privacy is being violated if you're clear up front.

Your policy might say, "We may use your information to contact you for promotional offers in the future."

Create a Website Privacy Policy Step 3

Step 3. Let people know that you are not sharing their information

Write that you will not give, sell or rent any information you collect to third parties such as an advertising company. People will trust your company and website more if you explicitly state in your policy that you will not share their information with others.

Visitors to your website will give you a lot more information if they feel safe knowing you won't misuse or give away their information

Create a Website Privacy Policy Step 4

Step 4. Let people choose not to have their information collected

Explain to your website visitor that they can choose not to have their information collected or used if they don't want to. Then tell them how to do this so that it is simple and easy for them.

You can say something like, “Please contact us by phone or email if you do not want us to collect or use your information, or if you would like us to delete the information we have obtained from you”. Then add the contact information for them


Include links to your policy that they can click to contact you or not have their data collected.

Create a Website Privacy Policy Step 5

Step 5. Explain how and why you use cookies, if you do

Cookies are files that store information when you visit a website so that the website can use the information when you visit it again. If you use cookies on a website, tell people in your privacy policy that you do this and why.

For example, say: "Our website uses cookies to collect information from visitors so that we can improve access to the site and send you special offers."

Method 2 of 3: Add rectification and security information

Create a Website Privacy Policy Step 6

Step 1. Make sure people know their financial information is protected

Describe the encryption and security measures you've taken to protect people's sensitive information, such as their home address and payment information. That way, people feel comfortable giving their information when they make a purchase or pay for a service.

  • If people don't like paying you through your website, you may be missing out on potential revenue.
  • Add something like: “We take the security of your personal information very seriously. Any part of this website that collects personal or financial information is encrypted to protect it and can only be accessed by our employees to process payments.”
Create a Website Privacy Policy Step 7

Step 2. Provide links that allow people to see what data you have collected

Give people the option to see what information you've collected from them. Include a link in your privacy policy that redirects visitors to a separate page with the data you've collected from them. They can then decide whether they want you to delete this data, whether they want you to stop collecting their information, or whether they want to update the information to be more accurate.

  • If you're transparent with people, they're more likely to revise inaccurate information, so you can more effectively approach or appeal to them for offers.
  • At the bottom of your policy, include a link that says 'If you'd like to review your information to make sure we're getting everything right, click here!'
Create a Website Privacy Policy Step 8

Step 3. Tell people what to do if they feel the policy has been violated

Let your visitors know how to contact them if they think their privacy has been violated to show people that your website takes its privacy policy seriously. Let them know that they can also contact you if they believe that your website does not follow its privacy policy.

  • Include a section at the end of your policy that says something like, "If you think we don't follow this privacy policy, or if you're concerned about how we use your information, please contact us as soon as possible. " Then add an email and a phone number for them to contact you.
  • Tell people they can contact their government's consumer organization to report privacy violations. For example, if they are in the United States, they can report a privacy violation online at:
Create a Website Privacy Policy Step 9

Step 4. Keep people informed when you change your privacy policy

In today's digital age, you need to update and supplement your website's privacy policy from time to time. Post a notice at the top of your privacy policy when you make a change to your policy, and let people know what changes you've made to make people feel more secure.

  • Send an email to your mailing list and tell people about changes you've made to your privacy policy.
  • Put something at the top of your privacy policy like: "Attention! We have recently made the following changes to the privacy policy of our website!" Then indicate which changes have been made.

Method 3 of 3: Drafting your privacy policy

Create a Website Privacy Policy Step 10

Step 1. Use a free online generator to copy and paste a privacy policy

One of the easiest ways to create your own privacy policy for your website is to use an online generator that allows you to tailor the policy to your needs. Enter your information in the blanks, choose to add options relevant to your business, and click the option to generate the policy. You can then add the text to your website.

  • Search online for free privacy policy generators. A few well-known generators are,, and Shopify's privacy policy generator.
  • Make sure to add sections that make sense for your business. For example, if you plan to collect data so that you can sell dresses of a certain size and style to a visitor, make sure to mention that you are collecting information to tailor promotional offers.


Please read the entire privacy policy before posting it on your website to ensure it is correct and that there are no typos or misleading information.

Create a Website Privacy Policy Step 11

Step 2. Write your own privacy policy with a template

Search online for blank privacy policy templates that you can use to write your own text related to your policy. Be sure to include the basic information that almost every policy has. Then add policies specific to you, your business, and your website.

  • Search online for blank templates that you can download and use to create your own policies. You can find blank templates at Rocket Lawyer, Form Swift, and Forms Templates.
  • Compare your policies with the privacy policies of other websites to make sure you include basic information.
Create a Website Privacy Policy Step 12

Step 3. Hire a lawyer for the most legally binding policy

A lawyer can draft the most professional and legally binding privacy policy. You can also discuss your wishes and needs with them so that they can tailor the policy to your company and website.

  • Hiring a lawyer is the most expensive option.
  • Contact lawyers in your area for help drafting your privacy policy.

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